About The Company

• Clip Finance is breaking new ground in the DeFi universe, innovating by melding NFT utility with DeFi and implementing cutting-edge KPI-based tokenomics. Our expertise lies in automatic yield optimization and real-time performance monitoring through our exclusive Strategy Router.

Job Short Description

About Clip Finance

Clip Finance is breaking new ground in the DeFi universe, innovating by melding NFT utility with DeFi and implementing cutting-edge KPI-based tokenomics. Our expertise lies in automatic yield optimization and real-time performance monitoring through our exclusive Strategy Router.

# **We’re Seeking**

An experienced marketer well-acquainted with DeFi applications. Your role will be to amplify the visibility of our sophisticated yet user-friendly DeFi product, foster an active community, and spearhead successful Yield Wars NFT sales.

## **Your Responsibilities**

- Design and implement the overarching marketing strategy: plan activities, shape token economics, set KPIs, and oversee them

- Work closely with founding team to meet specification needs in line with business objectives. ️Provide feedback from the market/user to improve our product and pursue successful customer value experiences.

- Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth

- Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and growth channels

- Spearhead media partnerships to achieve measurable expansion

- Cultivate and manage strategic marketing relationships, oversee social media channels like Discord and Telegram, and maintain budgetary discipline

- Analyze competitors, discerning their strengths and weaknesses to distinguish our unique selling proposition

- Understand user interests and pain points, tailoring solutions according to the customer journey

## Qualifications

- At least 3 years of B2C marketing experience or relevant experience in web 3 project marketing

- Well-versed in performance marketing٫ conversion٫ and online customer acquisition

- Be able to work flexible and stretched hours to interact with the crypto community as frequently as possible

- A balance of logical, critical, strategic, and creative thinking

- Performance marketing experiences (paid ads + analytics) and mastery of analytics tools, attribution systems and data visualization tools including Google Analytics, MixPanel or Tableau

- Skill in designing KPIs and executing the PDCA cycle

- Deep understanding of crypto, dApps, web3 protocols, DAO, NFT services, and their marketing nuances. This is non-negotiable.

- Experience in launching and growing a social networking account and community from scratch

- Good presentation skills using any office tools such PowerPoint, excel/spreadsheet, and design thinking tools such as Miro, FigJam etc.

- Led successful token or NFT based fundraising experience

- Aptitude for UX writing and content creation

# About Clip Finance

Automatic yield optimization and performance monitoring through our custom-built Strategy Router. World-class, risk-audited DeFi yields rebalanced based on real-time performance.

Skills

defi, marketing, nft, performance marketing, branding

Compensation